The style is the reflection of your attitude and personality. The way you dress up shows your personality and your inner self. But does every existing fashion go with such inner style? Or you might just end up wearing what designers prepared for the seasons. Wearing your mind is what Atiiitude believes. So, we had carefully crafted our clothing that does not talk about the couture or the season but it speaks what you think of yourself. Every single one of us has an inner and an outer nature. We are usually comfortable showing our outer self in front of the world than our inner self. But like a poet brings out his own self through words or an artist through his brushed similarly we bring out the inner Us through Attiitude. Thus the word itself has double I which represents the two parts of us.